We are very happy and proud to welcome Sara Laurell as Partner at QVARTZ’ Stockholm office. Following her studies at the Stockholm School of Economics and getting her MBA from Harvard, Sara spent eight years with McKinsey & Company in Chicago, where she focused on retail and consumer telecoms.
In 2008, she took on the role as CEO of Twilfit, a private equity-owned retailer of intimate apparel in Sweden. After turning the business around, she left after five years to join Telia as Head of the Consumer Business in Sweden. Sara has experience from serving on boards and has a broad network in e.g. retail and private equity. She is married to Fredrik who has spent the past 5+ years of his career in the snus business. They live in Stockholm with their three children. Sara brings new strong capabilities and a lot of energy, and we are thrilled to have her on board!