The stories you tell

November 30, 2017


The stories you tell

The best way to engage people is by telling a story. This weekend, we hosted a workshop on storytelling for the CBS Case Competition organising committee to provide them with insider tricks on how to transform a business issue into a compelling story. Using these tricks, the students were asked to turn a handful of case slides into a storyline and present it. We were truly impressed with the outcome and hope that the skilled students in the organising committee can use it in their pursuit to build one of the world’s best case competitions.